private label feature: Dante Lucci Salon

December 19, 2014By wpbiogensalon features

Dante Lucci Salon is located in Cleveland, Ohio Dante Lucci Salon’s private label line is called de’la and they got very creative to launch their brand!They incorporated their salon colors and made an awesome display to compliment their product!

new private label product launch: Salon West

December 5, 2014By wpbiogensalon features

This week we launched Salon West’s new private label hair care line called Aimer Cheveux, which is French for “love hair.” Stacia Wentz, the owner of Salon East and Salon West located in York, PA, came up with the label design for her line and she has a great story behind the design she chose. … Read More

private label products and your brand strategy

May 27, 2014By wpbiogenprivate label

From fashion to cosmetics to professional quality hair care products, it’s no secret why retailers like private label products: Better profit margins. Ever since the 1990s when MIT economists started writing papers on margins of greater than 30%, retailers of every stripe have included their own “store brands” in their offerings—and with good reason. The … Read More