Your custom branded hair product line.


Plant Powered Haircare

Thoroughly researched and clinically tested, our exclusive plant powered haircare uses natural mineral sources + botanical protein catalysts to deliver what’s most important to your clients: Healthy manageable hair that is smooth, soft and strong, shines, and holds its color.

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“How do I create and start my own custom branded private label hair product line?”


Customize our premium hair care products with your unique style to make you or your salon stand out.

Our  custom branded private label hair products include natural ingredients and are sulfate-free, gluten-free, animal cruelty-free, and more.

We make the process easy so you can concentrate on marketing and promoting your brand. Rely on genesis to stand out from the crowd.

“I’ve tried other private labels but none really felt right. From the sample kit to where I am now, I know I made the right decision.”

Amber Furbee

Genesis Partner, Gold Dust Salon

Professional Formulations

Our professional hair products use Plant-Powered formulations from the same people who create winners for many of today’s biggest names in hair care. We’ve done the heavy lifting of finding the right styling products, shampoos, and conditioners so you can confidently build your brand and start earning extra revenue for your salon.

Learn more about our plant-powered hair care formulations!

Low Order Minimums

With genesis you can start a private label hair product line today for $1,000! No worries about large product reorder minimums. Order easily online then we ship your salon’s reorders in less than two days, so you never have to worry about your custom branded hair care products being out of stock or tying up too much cash in unsold inventory.

Check out our affordable opening packages to get started!

Start Selling Next Month

Our graphic designers will work with you to create a custom product label that makes your brand stand out from the rest. After approving your design and finalizing, we’ll ship your opening order and you will be ready to launch your exclusive private label hair products brand! Our streamlined process means you could start selling next month.

Start your salon’s private label hair care product line today!

Sample Bottle display featuring multiple sizes and functions

Sample private label hair care products now!

The first step to launching a successful private label hair care line is to believe in your product. For only $69.95, Genesis Private Label will send you a retail-size sample bottle of each of our professional formulation products for you to try. Enroll with genesis within 30 days and we’ll credit the amount toward your first order, making your starter sample kit absolutely free! So, if you’re asking how to start your own hair care line? Click the link below and start a custom-branded hair products line with genesis today!