Marketing Your Private Label Products

At Genesis, we are dedicated to supporting your salon’s bottom line with exclusive offers and strategic initiatives. Our goal is to help you with marketing irresistible private-label products that your clients will love and return to time and again.

    Supporting Your Bottom Line

    Enhance your salon’s value with our generous backbar product offer. For qualifying open stock purchases, you can receive free gallons of Moisture Shampoo, Moisture Conditioner, Volume Shampoo, or Volume Conditioner:

    • Spend $300 or more: Receive 1 gallon of your choice
    • Spend $500 or more: Receive 2 gallons
    • Spend $750 or more: Receive 3 gallons
    • Spend $1,000 or more: Receive 4 gallons

    This offer ensures that your salon is always stocked with top-quality products, helping you deliver exceptional service without breaking the bank.

      Launch Strategy

      A successful product launch starts with an informed and enthusiastic team. We are committed to helping you and your staff build sales before your private-label salon hair care products arrive. Our comprehensive launch strategy includes:

      • Training sessions to educate your team on the benefits and features of your new products
      • Marketing materials to generate excitement among your clients
      • Strategies to encourage clients to purchase, re-purchase, and recommend your products

      With our support, your salon will be well-prepared to introduce your new hair care line with confidence and success.

      Merchandising

      Effective merchandising is key to promoting your salon’s private-label brand and products. Genesis provides customized merchandising solutions designed to enhance your salon’s visibility and appeal. Our offerings include:

      • Business Cards: Professionally designed to leave a lasting impression
      • 4×6 Postcards: Perfect for promotions and client reminders
      • Brochures: Detailed information about your products and services
      • 18×24″ Posters: Eye-catching displays to attract attention
      • Stickers: Fun and versatile branding tools
      • Gift Boxes: Elegant packaging for special promotions and client gifts

      Our tailored merchandising solutions ensure that your salon stands out, making it easier for clients to choose and trust your products.

      Maximize your salon’s potential with our comprehensive support and tailored solutions. We’re here to help you succeed, one product at a time. Contact us today to get started.

        “It’s not the well planned strategy, it’s the well executed strategy that works.”