Why Private Label?

Because your best investment is in yourself.

Your Image, Under Control

How many brands of hair care products have you brought on only to watch them pop up at every other salon, drugstore, and website? Your salon is unique but chances are your clients buy the hair care products you recommend and use somewhere else. It’s time for you to make your mark—create your own private label hair care product line and be the brand. You can make your private label hair products as successful as your salon.

Touch Your Clients Between Visits

Your clients use hair care products every day. Shampoo, conditioner, hairspray, gel, mousse! Every time they touch your custom designed private label hair care products they’ll be thinking of you and your salon. Looking amazing between visits increases loyalty and generates word-of-mouth for you, your salon, and your brand.

Don’t just take our word for it — hear directly from the stylists and salon owners we’ve worked with

“Ask me the brand I admire most? That’s easy, My brand.”

Earn More On Your Investment

Most of the cost of the other brands you use goes directly into marketing and promoting their brand—not yours. Change where you spend that money by putting it into your own marketing and promotion to grow your business, invest in education, buy new equipment, and support your community.

Easy to Play

Big brands know their best order is your first order, so it’s no wonder many require multiple months of inventory and opening orders of $5,000 or more! Our private label wholesale hair care products are surprisingly affordable, and you never have to worry about monthly minimums with Genesis. Start with a Sample Kit — try all of our products to see the quality for yourself!

Be the Brand and start your own private label hair care products line today. We ship our private label hair products to California, Florida, New York, Texas, and every state in between!