new private label product launch: Salon West

new private label product launch: Salon West

This week we launched Salon West’s new private label hair care line called Aimer Cheveux, which is French for “love hair.” Stacia Wentz, the owner of Salon East and Salon West located in York, PA, came up with the label design for her line and she has a...
Private-Label Products and Your Brand Strategy

Private-Label Products and Your Brand Strategy

From fashion to cosmetics to professional quality hair care products, it’s no secret why retailers like private label products: Better profit margins. Ever since the 1990s when MIT economists started writing papers on margins of greater than 30%, retailers of every...