how to successfully sell a private label brand

August 28, 2018By Results Repeat

It can be thrilling to launch your own private label hair care line. It’s an incredible way to amplify your salon’s brand identity and signify to your customers and staff that you are one of the best salons in the industry. Having said that, you must put in the effort to ensure that the brand … Read More

how to get found online

December 4, 2016By genesis private label

HOW TO GET FOUND ONLINE. HOW TO GET MORE “BUTTS IN THE CHAIR.” Let’s face it; the salon and spa business is one of the most competitive out there. The margins are modest, the clients fickle, and the saturation… well, you know the answer. So how does a salon stand out from the crowd? That’s … Read More

marketing your brand

October 21, 2015By genesis private label

It’s time for rule number four out of six in launching a successful Private Label. Your more than halfway to learning how to launch a successful Private Label, so now it’s time to think about a marketing strategy. This is your brand, so make it your own! Rule #4 “One of the reasons that private … Read More